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Cigarette Market Research: A Survey Study. Jan. 1997 – April 1998
 

Contractor: Philip Morris International
Two separate market researches where conducted for the interest of Philip Morris Product Inc. The first was conducted in the Palestinian territories except the Eastern part of Jerusalem and covered almost 4,000 outlets that were or might be potential sellers of the company’s products. The study took place between December 24, 1997 and January 3, 1998. The second research took place in East-Jerusalem between 5th of May 1998 and June 2, 1998. Both researches were obtained through personal visits to all outlets in all the Palestinian cities, villages, and camps that have a 5,000 and above inhabitants.